Top Johnnie Walker Blue Label Ultra Secrets



Within our quest to the lightest bottle attainable, we took our vision into a crew of qualified glassmakers. Checking out styles and glassblowing strategies to minimise glass usage with out compromising toughness.

Diageo is a worldwide leader in beverage Alcoholic beverages with An excellent collection of brand names throughout spirits and beer classes.

Based on our exploration, It is usually considered to generally be the whole world’s lightest 70cl Scotch Whisky glass bottle ever released to current market.

At just 180g without the closure, the Johnnie Walker Blue Label Ultra bottle has been produced by adopting a examination-and-master design, planning and exploring without the need of limitation and imagining what the way forward for lightweight luxurious packaging could provide.

Our DRINKiQ programme aims to lift the 'collective drink IQ' by growing public recognition of the results of Alcoholic beverages and supporting accountable drinking.

This new, lightweight bottle is a point of exquisite magnificence; but extra importantly, it demonstrates what is possible In relation to lightweighting glass. We're going to continue applying these learnings across our array, having much more progressive strides as we look to the way forward for Scotch.”

Along with exterior glass makers, the brand name rethought all elements of how the bottle is intended, built and transported: from hand-blowing the glass, to employing a teardrop condition which, for the first time at any time, intended reforming the enduring Johnnie Walker sq. bottle.

Johnnie Walker Blue Label Ultra may be the model’s lightest 70cl Scotch whisky glass bottle up to now and also to the most effective of the brand’s know-how and exploration, the planet’s lightest 70cl Scotch whisky glass bottle2 . The look normally takes Daring strides and dares to experiment which has a recognised paradigm of luxurious.  

With less than 888 bottles produced globally, Just about every bottle is separately numbered and presented inside a luxury collector’s case.

“We didn’t understand what we had been heading in order to realize whenever we got down to push the boundaries of luxury, and the result is something which a lot of claimed wouldn't be feasible. 

The complex difficulties that lightweighting provides led us to include many style and design and production requirements johnnie walker blue label ultra that we could not have envisaged At the beginning of our journey; in the need of a tear fall shape which We now have moulded to nonetheless mimic the enduring sq. type of Johnnie Walker bottles, to your addition of the protecting cage to allow for the spherical foundation, plus the hand-creating and filling of each and every personal bottle to avoid damages in output.

“We took our vision into a group of pro glassmakers and in the course of a five year test-and-find out approach slowly but surely discovered how to build elegant, lightweight glass. The technological challenges that lightweighting provides led us to incorporate various design and output technical specs that we could not have envisaged At the beginning of our journey; through the requirement of the tear fall shape which Now we have moulded to continue to mimic the enduring square sort of Johnnie Walker bottles, to your addition of a protecting cage to allow for the spherical base, as well as the hand-earning and filling of each person bottle in order to avoid damages in output.”

Aroma: Deep waves of dried fruits, antique oak, and delicate smoke with whispers of darkish chocolate and florals

The expose of Johnnie Walker Blue Label Ultra alerts the model’s dedication to innovation, with hopes that the ground-breaking style could encourage the more high-class, lightweight, and very low-carbon whisky bottles of tomorrow. 

We have been a world leader in beverage Liquor with an outstanding selection of manufacturers throughout spirits and beer.

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Since the time of its founder, John Walker, individuals that Mix its whiskies have pursued flavour and top quality above all else.    

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